BBG Ventures
No summary available yet.
BBG punches above its weight class in consumer brands but their female founder requirement can feel gimmicky to some founders who want to be judged on merit alone. Susan Lyne brings serious operational chops and media connections that most VCs can't match - she actually built businesses at scale. The fund's portfolio has some real winners but also some spectacular flame-outs (The Wing, anyone?). They're genuinely helpful post-investment with brand building and customer acquisition, but their check sizes have stayed relatively small even as their portfolio companies have grown. If you're building a consumer brand and have a female co-founder, they're worth talking to - just know you'll be partly valued for fitting their thesis, not just your business metrics.
- —Best for: Female-founded consumer brands needing media/marketing expertise
- —Watch out for: Small check sizes relative to growth stage needs
- —Known for: Susan Lyne's operational expertise and strong brand-building support
BBG Ventures invests in consumer internet companies with at least one female founder, focusing on businesses that benefit from female leadership and perspective. They target companies solving problems for underserved markets, particularly where women drive purchasing decisions.
Seed and Series A focused, primarily consumer internet and marketplace companies. Heavy emphasis on e-commerce, health/wellness, fintech, and lifestyle brands. Portfolio skews toward B2C with some B2B SaaS mixed in.
Former CEO of AOL Brand Group and president of entertainment at ABC. Media veteran who built AOL's content strategy and greenlit shows like Desperate Housewives. Known for operational expertise and strong media connections.
Former BBG Ventures principal who was promoted to GP. Previously at Rothenberg Ventures and started her career in investment banking. Rising star known for being hands-on with founders and having strong product instincts.
Have a specific question about BBG Ventures?
Ask Bernie →