RareBreed Ventures
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Mac built his entire first institutional venture fund largely through Twitter, publicly documenting the journey without an existing LP network and using cold DMs and general solicitation rather than traditional closed-door fundraising channels. The fund was built through founder Mac's Twitter presence rather than traditional institutional networks, and operates with unusual transparency by publicly sharing fundraising tactics and term sheet learnings to help overlooked founders access capital. Known as Mac the VC, he intentionally uses a highly public, educator-style social media presence as a core part of his brand, turning the normally opaque process of VC and fund formation into something transparent and accessible for founders and aspiring fund managers. This is both his superpower and potential weakness. On one hand, he genuinely gets what it's like to be an outsider founder and brings real credibility to that relationship. His approach is refreshingly hands-on: "My secret for getting on the cap table is helping founders understand that I'm not money. I'm basically an employee. When you take this money from RareBreed, treat me like an employee because we are tied at the hip. We are in a marriage, and so whatever you need from me, just ask. I think that resonates with founders. You could talk to company after company in our portfolio, they'll tell you we helped them hire, we helped them get funding, we helped them with strategy, etc." However, he's still on Fund I with no announced Fund II yet (though may be in preparation), and the fund appears well-positioned to raise a larger Fund II based on demonstrated execution, founder satisfaction, and increasing mainstream acceptance that the traditional pre-seed model was leaving high-quality opportunities on the table. The question is whether his thesis of backing overlooked founders will produce the returns needed for institutional LPs in Fund II, or if he'll need to drift toward more traditional deals to scale.
- —Best for: First-time founders outside major hubs who need genuine mentorship and validation
- —Watch out for: Still proving his thesis can generate institutional-scale returns
- —Known for: Twitter transparency, hands-on support, and backing overlooked founders others miss
RareBreed Ventures is a pre-seed and early-seed fund founded on the conviction that exceptional founders exist everywhere, not just in traditional venture epicenters like Silicon Valley, New York, and Boston. Founded and led by Mac Conwell, the fund invests in underrepresented and overlooked founders—particularly first-time entrepreneurs from Black and Brown communities—who have been systematically excluded from venture capital access despite building innovative companies solving real market problems. RareBreed believes this represents a massive market inefficiency: exceptional entrepreneurs exist across the entire United States and are building products in overlooked sectors, but lack access to the capital and network that more privileged founders take for granted.
Primary Stage: Pre-Seed ($50K-$250K checks) and Seed ($100K-$250K range). Check Size Range: $50,000 - $250,000 per investment. Portfolio Size: 45+ portfolio companies. Their most notable investments include unspun and EarlyBird. RareBreed Ventures has a diverse portfolio, with companies operating in the Consumer, Retail, FinTech, Consumer Goods and HealthTech. Notably, it has invested in 7 Consumer (B2C) companies, 7 Tech companies, 2 Enterprise (B2B) companies and 1 company focusing on Software. At Rarebreed we invest in companies primarily outside of the major tech hubs of SF, NY, and MA. We invest in 2 types of companies. Those building a software product with a unique or clearly repeatable customer acquisition strategy or building a physical product in a vertical that has lacked innovation in 10+ years. This is because these two founders are out-of-the-box thinkers and problem solvers.
Mac is a former software engineer and two-time founder. Mac is a former software engineer and was a former DOD contractor with top-secret clearance. He was a two-time founder with an exit and a failure. Studied at Morgan State University as a software engineer. Former DOD contractor with top-secret clearance, giving him unique insight into enterprise and infrastructure markets. Two-time founder—one company failed, the other achieved a successful exit. Kauffman Fellow (Class 26), indicating formal venture training and recognition as an emerging manager. Instrumental in founding Black Women in Venture Capital, reflecting commitment to diversifying the VC ecosystem itself. Famously raised his first pre-seed fund through Twitter engagement rather than traditional institutional LP networks, breaking the insider mold. Mac's background as a founder and engineer who worked outside the traditional venture establishment gives him credibility with founders outside Silicon Valley and a genuine understanding of their constraints and opportunities. My secret for getting on the cap table is helping founders understand that I'm not money. I'm basically an employee. When you take this money from RareBreed, treat me like an employee because we are tied at the hip. We are in a marriage, and so whatever you need from me, just ask. I think that resonates with founders. You could talk to company after company in our portfolio, they'll tell you we helped them hire, we helped them get funding, we helped them with strategy, etc.
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